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[QUOTE=&quot;p3durungan, post: 8, member: 2&quot;]Buat yg baru belajar. Istilah2 yang sering digunakan di FB AdsPPE: Page Post EngagementWC: Website ConversionATC: Add To CartIC: Initiate CheckoutCA: Custom AudienceLAL or LAA or LLA: Lookalike AudienceROI: Return on InvestmentROAS: Revenue on ad spendCPM: Cost Per Thousand ImpressionsCPC: Cost Per ClickCTR: Click Through RateCPE: Cost Per EngagementDPA: Dynamic Product AdsRT: RetargetingCPP: Cost per purchaseCPA: Cost per acquisitionTOF: Top of FunnelMOF: Middle of FunnelBOF: Bottom of FunnelLPV: Landing Page ViewsLP: Landing PageCBO: Campaign Budget OptimizationOCU: One click upsellOTO: One time offerUS: UpsellDS: DownsellXS: Cross SellCVR: Conversion rateCRO: Conversion rate optimizationVV: Video ViewsVC: View ContentAOV: Average Order ValueLTV: Lifetime ValueCLTV: Customer Lifetime ValueBM: Business ManagerAda yg kelewat? silahkan lsg komeng dibawah, ntar saya update. Terima kasih[/QUOTE]

[QUOTE="p3durungan, post: 8, member: 2"] Buat yg baru belajar. Istilah2 yang sering digunakan di FB Ads PPE: Page Post Engagement WC: Website Conversion ATC: Add To Cart IC: Initiate Checkout CA: Custom Audience LAL or LAA or LLA: Lookalike Audience ROI: Return on Investment ROAS: Revenue on ad spend CPM: Cost Per Thousand Impressions CPC: Cost Per Click CTR: Click Through Rate CPE: Cost Per Engagement DPA: Dynamic Product Ads RT: Retargeting CPP: Cost per purchase CPA: Cost per acquisition TOF: Top of Funnel MOF: Middle of Funnel BOF: Bottom of Funnel LPV: Landing Page Views LP: Landing Page CBO: Campaign Budget Optimization OCU: One click upsell OTO: One time offer US: Upsell DS: Downsell XS: Cross Sell CVR: Conversion rate CRO: Conversion rate optimization VV: Video Views VC: View Content AOV: Average Order Value LTV: Lifetime Value CLTV: Customer Lifetime Value BM: Business Manager Ada yg kelewat? silahkan lsg komeng dibawah, ntar saya update. Terima kasih [/QUOTE]

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